Job Description

Job Description

Benefits:

• Flexible schedule
• Bonus based on performance
• Training & development

At ComForCare Home Care | At Your Side Home Care, the Business Development Manager plays a critical role in expanding community partnerships, driving referral growth, and negotiating payer relationships to ensure quality, accessible care for our clients. This position leads marketing strategy, manages referral pipelines, and collaborates across departments to promote our mission of helping individuals live their best lives at home.

Key Job Responsibilities:

• Develop and implement strategic marketing and business development plans to drive growth and client acquisition.
• Build and maintain relationships with referral sources including hospitals, rehabilitation centers, physician offices, community organizations, and senior living communities.
• Represent ComForCare / At Your Side at local events, professional networks, and community forums to enhance brand visibility.
• Collaborate with clinical and office staff to ensure alignment in service messaging, intake processes, and client satisfaction.
• Conduct regular market assessments to identify trends, opportunities, and areas for improvement.
• Track key performance indicators (KPIs) and prepare reports on marketing outcomes and referral trends.
• Supervise marketing team members (as applicable), providing guidance and support to achieve departmental goals.
• Maintain a working knowledge of all service offerings and ensure compliance with relevant healthcare regulations.

Qualifications:

• Bachelors degree in Business, Marketing, Healthcare Administration, or a related field preferred.
• 3+ years of experience in healthcare marketing, business development, or community outreach, preferably in home care or home health.
• Familiarity with regulatory and payer environments in home-based services.
• Proven success in referral development, and market expansion.
• Excellent interpersonal, verbal, and written communication skills.
• Self-starter with strong organizational and time management skills.
• Reliable transportation and willingness to travel within the service area.

Physical Requirements:

• Ability to sit, stand, and walk for extended periods of time, including during meetings, community visits, and outreach events.
• Must be able to drive regularly to referral sources, events, and business meetings.
• Occasionally lift and carry up to 25 pounds (e.g., marketing materials, display items).
• Ability to use standard office equipment and technology, including phones, computers, and printers.
• Visual and auditory ability to communicate effectively with clients, referral partners, and team members in person and over the phone.

Work Location: In person